Do you want to know the secret to a successful business?
It isn’t the flashest technology, the newest office, or the highest priced offerings.
In fact, the answer is far simpler than any of that.
The secret to a successful business is making your customer happy. As without your customers, you wouldn’t have a business at all.
They are the lifeblood of your organisation. They make sure you have a good reputation in the marketplace and can generate more business for you.
Put simply, if your customers didn’t pay you, then you couldn’t afford to operate any longer.
In short, customers are pretty important to your business!
Why then, do some companies have such terrible service? A bad experience can cost you more than one sale.
So, here is how you can ensure the continued success of your business.
Happy Customers = A Successful Business
Customer experience should be at the forefront of your mind when running a business. It is the experience that a customer has when dealing with you that will stick in their mind.
The thing is, there are probably a hundred other businesses out there that do what you do. However, you are the only one that can offer the wonderful experience of dealing with your business. No one else can emulate or compete with that as the essence belongs to you.
People will choose your business over another because of the service you offer them. If they love what you do and how they feel after dealing with your team, then they will return. Price, distance and all the other considerations will no longer become a factor for them.
That is why OOBE ensure that every customer has a great experience when dealing with their business.
Who Are OOBE?
OOBE stands for Out Of Box Experience and they specialise in ICT hardware. They sell products, software and services related to laptops, computers and tablets.
A certified Apple service team, they are the exclusive Apple service provider in the Waikato. With a high level knowledge and experience, OOBE provides training that no other company in the market can supply.
Aside from their obvious expertise, OOBE value service over anything else. If their customers face any issues with their devices then OOBE are there to help.
Customer Service Extraordinaire
Let’s face it, when a customer comes to you with a problem, they want it solved. They don’t want a quick fix, they want a real solution. After all, they don’t want to be back on your doorstep in six months time with the same problem or a variation of it!
OOBE make a point of listening to their customers to understand the issues faced. Then, they work to identify the core of the problem so that they can resolve it. That resolution makes their customers happy. And we all know that happy customers make your business grow.
Those happy customers go out into the marketplace and recommend OOBE because they were impressed with the service. They become raving fans and effectively advertise OOBE’s business for them!
Referral business is powerful, it removes many of the reservations someone has to work with a business. OOBE are constantly creating referral business for themselves because of their skill and their excellent service.
So, if you require any ICT hardware, an Apple specialist or help with an IT issue you are facing, get in touch with the team at OOBE. They will ensure you leave them happy and satisfied!
Nurturing Your Relationships
Like any kind of relationship, the ones you have with your clients need nurturing. As nice as it would be to shout them out to lunch every month, it is just not realistic (both from a time and cost perspective).
So, why not offer them the next best thing?
Valuable and helpful information hot off the press from your business. And you can deliver it into their inboxes each and every month. This simple act builds a relationship of trust and understanding with your past, present and prospective clients. That way, when they have need of your services, you are the first one they think of.
Want to deliver this kind of value in your business? Then jump on a free strategy call with marketing expert Lara McCormick from Big Rock Communications and discover how you can use email marketing to generate relationships (and sales) in your business.